Situation: Amazon Aims to Make Shipping More EfficientFor online retailers like Amazon, shipping costs are one of the company's biggest expenses. That's why Amazon has spent years experimenting with ways to make its supply chain more efficient. Doing so would reduce expenses, limiting the distance that shipments must travel as well as the amount of time they take to arrive at their destinations. Since Amazon completes many of its shipments by air, the retailer has considered the idea of purchasing its own aircraft and launching an air cargo provider.
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