Though the consumer market has been slow to embrace green products and sustainable practices, industrial companies are moving toward sustainability more quickly, especially in sales to business to business (B2B) products and processes. The glass, chemical, and paint manufacturer PPG, based in Pittsburg, PA, illustrates this point perfectly. PPG spokespersons maintain the company has had the sustainable mindset for its entire 130 years in business, and set some lofty goals last year.
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