How Homebase Met the Challenges of a Seasonal Business

Homebase is a home improvement retail chain located in the United Kingdom, offering over 38,000 products for the home and garden. It serves more than 300 retail outlets across the United Kingdom and Ireland. While Homebase carries a variety of product year round, including kitchen, bath, furniture, home wares, lighting, floor and tile, decorations, heating and electricity, tools, hardware, and garden items, the challenge was accommodating their growing seasonal product lines, much of which is shipped to them from the Far East. 

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