How to Develop the Perfect Marketing Strategy

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Image via Flickr by keepitsurreal According to a report by Forbes, “Hewlett-Packard’s CEO, Meg Whitman, at the shareholders meeting on March 20, announced that the company is planning to enter the 3D printer space by the end of this Fiscal year. (HP’s fiscal year ends on 31st October.)” In recent years, 3D printing has presented…
Image via Flickr by inACtion Since its launch in 2012, meal kit startup Blue Apron has grown exponentially. Though the company has always strived to source sustainable ingredients, doing so with meat has proven challenging. Find out how purchasing a ranch offers an innovative solution for Blue Apron’s procurement issues. Situation: Blue Apron Faces Constant…
Image via Flickr Usdagov The United States Department of Agriculture (USDA) is responsible for administering the Supplemental Nutrition Assistance Program (SNAP) for families in the U.S. who don’t have the resources to buy sufficient groceries. The program is getting an upgrade in 2017 with the introduction of online grocery shopping. Starting in the summer of…
Image via Flickr by cuttlefish The apparel industry is under fire for their hazardous use of chemicals during the manufacturing process. In July, 2011, Greenpeace International launched the Detox campaign “to expose the direct links between global clothing brands, their suppliers and toxic water pollution around the world.” Along with a global network of consumers,…
Image via Flickr by vwb5 Coca-Cola is the largest beverage company in the U.S. and the world. 60 percent of their revenue is generated from international markets, and they have a goal of doubling profits by 2020. Part of that plan involves further expansion into China. Coca Cola believes there is great opportunity there because…
Image via Flickr jurvetson It will still be a decade or more before driverless trucks and other vehicles are commonplace in the shipping industry, but Otto just made an important step towards this reality. The Uber subsidiary made the first revenue-generating shipment by driverless truck on October 20, 2016.Oops! You don’t have permission to view…