Spending on Marketing Efforts Up Globally

Spending on Marketing Efforts Up Globally

Image via Flickr by RambergMediaImages

The Global Marketing Index (GMI) released monthly by Warc shows an upward trend in marketing spending across the world. The GMI stood at 51.7 points in February 2013 and rose to 52.4 points for March 2013. This is the highest GMI reading since April 2012, good news for the worldwide economic situation, and even better news for marketing professionals.

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